Making a business page on facebook is a simple process. Before you can create a Facebook fan page, you must first have a Facebook profile and be logged in.
Think about the title for your fan page – this is very important as Facebook will NOT let you change it. Take your time and pick your title carefully as this is what people will see when searching for your page and it is also what Facebook uses when searching for your fan page.
Just as for your personal page, you should use an eye-catching image on your business page. This will draw users to your fan page. I feel a square image is best as Facebook will frame your image and crop it into a square icon. It is this square icon that will show in the news stream.
Now you are ready to create your fan page. Click on the link “Ads and Pages” link on the left side of your home page and then on the “Create Page”. Select the category of the page and the title you thought of earlier – I would advise on clicking the “Do not make Page publicly visible at this time.” until you get your page looking just the way you want.
This is your page created. Editing the information is very similar to your normal facebook profile. Make sure you add your image and information about your page before you publish and start promoting. No one will become a fan of a fan page that is empty!
Customizing your fan page design is more complex and requires FBML & HTML knowledge however it is worth considering if you are serious about getting your brand image across!
Now invite all your friends to become fans – all of them (the more fans the better!)