Do you sell based on price?

moneyIn today’s economy, price is important.  But even more important is value.

If all you talk about when marketing your gifts and gift baskets is price (whether on the internet or in person), that’s what your customers will base their buying decisions on.

If what you feature is the needs and benefits to your customers, they  will base their decisions on how well you meet those needs and desires with your product or service.

What do you talk about?

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