Creating Trust For Your Business
“Four Star Restaurant and Coffee Shop” These were the words in an ad in my local newspaper today for a coffee shop that has been open less than a year …
Independently owned business
Internet Ponzi Schemes
“I’m a great believer in luck. And the harder I work, the more I have of it.” Stephen Leacock, writer and humorist Ponzi schemes don’t just exist in multi-level marketing …
Shoestring Marketing
Advertising is something that most small businesses can’t afford to do very often. But it doesn’t have to be. You just need to think of advertising differently. It’s true that …
What Did You Do To Market Yourself Today?
Many of us think of ourselves as Creative, as Designers, as Artistic. And yet we fail to apply these traits to our marketing process. We tend to play it safe–practicing …
Do You Need a Gift Company Doctor?
We, as gift basket companies, are not the only ones struggling to survive in today’s recession. I’ve seen the size of newspapers and most of my trade magazines — from …