What Did You Do To Market Yourself Today?
Many of us think of ourselves as Creative, as Designers, as Artistic. And yet we fail to apply these traits to our marketing process. We tend to play it safe–practicing …
Small Business
Do You Need a Gift Company Doctor?
We, as gift basket companies, are not the only ones struggling to survive in today’s recession. I’ve seen the size of newspapers and most of my trade magazines — from …
Do you sell based on price?
In today’s economy, price is important. But even more important is value. If all you talk about when marketing your gifts and gift baskets is price (whether on the internet …