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Marketing – The Spokes in the Website Marketing Wheel

spokes in Marketing wheel

The Spokes in the Website Marketing Wheel A website is not like the Field of Dreams.  You can’t just build it and hope your customers will come.  It takes marketing with …

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How to Shrink Wrap a Gift Basket

There are several different ways to finish off a gift basket.  You can wrap it in cello.  You can wrap it in tulle.  You can even leave it unwrapped.  Or …

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Seeing Your Website with Fresh Eyes

Audit Your Website

The first quarter of the year is a good time to review your website and your total internet marketing program so that you can make any needed changes before the …

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Using Psychology to Guide Customer Choices

Have you ever had trouble trying to decide between two different products?   Your customers may be having the same problem.  Using a bit of psychology can help them make up their …

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Turning Business Ideas Into Results

All too often, new business owners come on strong when they start.  They spend lots of time and money telling people all about their new venture.  But then they run …

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