Another Promotion That Backfired
Today’s post is reprinted with permission from our guest blogger, Rick Segel of Rick Segel and Associates. He is one of the leading experts in retail marketing. A reader sent …
Small Business
Recession Rescue Tips from Another Guest Blogger
Today’s guest blogger is Michele Pariza Wacek of www.MichelePW.com. Recession has become a common word in today’s vocabulary but Michele recently attended a workshop and shares some tips she learned: …
A Fedex Surprise
I received an email this morning from Fedex.com. No, it wasn’t how I could save money shipping my packages via fedex and it wasn’t about how their shipping services could …
Ten Money Saving Business Tips!
Whether you’re starting a new business or trying to grow an existing one, you are well aware that money doesn’t grow on trees. Ben Franklin’s adage “A Penny Saved is …
Promotions That Backfire!
As part of the advertising promotion for their new “grilled chicken meals”, Kentucky Fried Chicken offered a coupon on the internet for a “Free 2-piece meal.” This offer came out …